Creative Direction
Concept Development
Copy Direction
Key Art
Title Treatment
Print Marketing
Finishing
Out of Home
Illustration
Animation
Show Packaging
Social Media
What happens when the biggest mission is going nowhere?
For Moonbase 8, we built a campaign that leaned into the futility and optimism of three astronauts training for space in the middle of the desert. The creative balanced absurdity and a portrait of ambition stuck firmly on Earth.
